Christie H.Kristensen is an experiences API marketing and growth leader and has a track record of how to successfully do more business through APIs. She is passionate about data intelligence, behavioural analysis and performance marketing which drives impact. Christie was the former CMO at one of the leading European open banking aggregators, aiia, which got acquired by Mastercard in late 2021 and in September 2022 recruited to lead global DevRel. In the very short time, her DevRel team has increased website traffic by 40% and impacted API adoption.