Alex
Barnett
Head of Developer Relations & Community
Postman
Alex is a results-oriented senior developer relations leader with 20 years of internet-related business experience. He's passionate about technology, developers as a customer, ecosystems & platforms development, as well as leading & developing high performing teams within both large companies and startups. Alex has 13 years of developer relations leadership experience with world-class enterprise technology companies such as Intuit, RMS and Microsoft, as well as PaaS and web development start-ups. In various roles he has been responsible for business and technical strategy, planning and execution of developer marketing, platform evangelism, technical and business education, and technical support and partner success. He's driven by developer needs and insights and has a rich background across business functions: product development, marketing strategy and communications, business and sales channels development.
04 September 2023 09:45 - 10:15
Building and scaling a gold-standard developer influencer program
Developer influencers hold immense power to shape brand perception and drive adoption. Learn how to identify the right influencers, cultivate genuine relationships, and leverage their reach to achieve your marketing goals. Some key takeaways will include: • Identifying developer champions • Building authentic relationships • Scaling for Impact